rahmat, and Dinda Arizka Lubis. “The Influence Of Brand Image And Product Quality On The Decision To Purchase Cosmetic Products Wardah In The Case Of Gen Z ”. Al-Kharaj: Journal of Islamic Economic and Business 6, no. 4 (January 3, 2025). Accessed January 18, 2025. http://ejournal.iainpalopo.ac.id/index.php/alkharaj/article/view/5814.