Tradition of Gratitude (Slametan) before Starting a Business and Whening a Success: A Business Ethics Perspective in Pamekasan, Madura
DOI:
https://doi.org/10.24256/kharaj.v7i1.6999Keywords:
Islamic Business Ethics; Slametan Tradition; business start; business gloryAbstract
This study examines the practice of slametan tradition before starting a business and during business glory in Kadur Village, Kadur Subdistrict, Pamekasan Regency, in the perspective of Islamic business ethics. The slametan tradition carried out by the community involves reciting prayers, Al-Qur'an, tahlil, and giving alms (bherkat), and is believed to bring blessings and safety in business. The research used qualitative methods with observation techniques and interviews with business people in the village. The results showed that the slametan tradition has become a hereditary habit that is loaded with spiritual, social, and ethical values. This tradition reflects Islamic moral values such as gratitude, tawakal, almsgiving, respect for ancestors, and strengthening social relations. In the context of Islamic business ethics, this tradition is a form of integration between divine values and economic practices that are oriented towards the balance of the world and the hereafter.
References
Abdul Aziz, Azlisham, Daud Mohamed Salleh, Syarifah Fadylawaty, Syed Abdullah, and Mohd Norazmi Bin Nordin. 2021. “Analysis Of Literature Review On Spiritual Concepts According To The Perspectives Of The Al-Quran, Hadith And Islamic Scholars.” Turkish Journal of Computer and Mathematics Education 12(9):3152–59.
Abdussamad, Zuchri. 2021. Metode Peneitian Kualitatif. Bandung: Syakir Media Press.
Chamboko-Mpotaringa, Mavis, and Tembi M. Tichaawa. 2023. “Sustainability of Digital Marketing Strategies for Driving Consumer Behaviour in the Domestic Tourism Industry.” Studia Periegetica 3(43):149–68. doi: 10.58683/sp.570.
Dayu, Wulan, Isnaini Harahap, and Zuhrinal M. Nawawi. 2024. “Economic Transformation: Navigating Challenges And Embracing Opportunities In Islamic Economics And Finance Across Southeast Asia.” International Journal of Science, Technology & Management 5(1):176–83. doi: 10.46729/ijstm.v5i1.1039.
Dewi, Citra. 2025. Interview. Pamekasan, 14 Maret.
Fountain, Philip. 2012. “Spiritual Economies: Islam, Globalisation, and the Afterlife of Development.” The Australian Journal of Anthropology 23(2):256–57. doi: 10.1111/j.1757-6547.2012.00186.x.
Hayat. 2020. Metode Penelitian Kualitatif. Malang: UNISMA Press.
Hidayati, Yulia Eva, Muhammad Isbad Addainuri, and Fahrurrozi. 2024. “Green Economy and Islamic Economy: Towards Accelerating SDGs.” Jurnal Manajemen Bisnis 11(2):1413–30. doi: 10.33096/jmb.v11i2.908.
I Nyoman Tri Sutaguna, Gusti Noorlitaria Achmad, Andriya Risdwiyanto, and Muhammad Yusuf. 2023. “Marketing Strategy for Increasing Sales of Cooking Oil Shoes in Barokah Trading Business.” International Journal of Economics and Management Research 2(1):132–52. doi: 10.55606/ijemr.v2i1.73.
Ilham, Muhammad, Wardhana Haeruddin1, Ichwan Musa2, and Agung Widhi Kurniawan3. 2023. “Marketing Strategy Analysis in a Global Market.” Journal Management & Economics Review 1(1):17–24.
Jatmiko, Lukas Teguh, Ganjar Garibaldi, B. Retno Pratiwi Sakti, and Jansen Rudianto. 2024. “Marketing Strategy in Sharia Business Aligning Values and Innovation.” International Journal of Sharia Business Management 3(1):15–23.
Kulikovskaya, Irina E. 2021. “Spiritual and Moral Education of Preschoolers.” 2(3):25.
Kuznyetsova, Anzhela, Olga Garafonova, Roman Yankovoi, Hanna Zhosan, and Iryna Lomachynska. 2023. “Development of an International Marketing Strategy for Domestic Enterprises During a State of War.” Marketing and Management of Innovations 14(4):200–211. doi: 10.21272/mmi.2023.4-15.
Laila, Nisful, Aam S. Rusydiana, Muhamad Iqbal Irfany, H. R. Imron, Popon Srisusilawati, and Muhamad Taqi. 2021. “Energy Economics in Islamic Countries: A Bibliometric Review.” International Journal of Energy Economics and Policy 11(2):88–95. doi: 10.32479/ijeep.10763.
Mahfudah. 2025. Interview. Pamekasan, 09 Mei.
N, Andri Nirwana A., Mahmudulhassan Mahmudulhassan, Muthoifin Muthoifin, and Muhammad Zawil Kiram. 2024. “Exploring the Interconnection Between Economy , Finance , and Islamic Principles ( 2019 – 2024 ): Trends , Challenges , and Research Directions.” Journal of Management World 12(January 2025):33. doi: 10.53935/jomw.v2024i4.465.
Nugroho, R. Wisnu, and A. P. Wardhana. 2023. “Digital Marketing Strategy in Increasing Education Business Competitiveness.” Journal of Nonformal Education 9(2):329–35.
Rafi Siregar, Muhammad. 2024. “Turning The Challenge Of Recession Into An Opportunity With Islamic Economics.” Al-Kharaj: Journal of Islamic Economic and Business 6(2):206–19. doi: 10.24256/kharaj.v6i2.5226.
Rahmanto, Dhidhin Noer Ady, Irsyad Syaiful Muhammad, Feni Nurwiyanti, Al Haq Kamal, and Ageng Asmara Sani. 2023. “Islamic Banks: Study of Financial Literacy, Digital Marketing, Accessibility, Age, and Education.” Journal of Islamic Economics and Finance Studies 4(1):66–82. doi: 10.47700/jiefes.v4i1.5805.
Rajer, Nilsson. 2023. “New Marketing Models for Developing a Marketing Strategy.” International Journal of Innovation in Marketing Elements 3(1):23–29. doi: 10.59615/ijime.3.1.23.
Risdwiyanto, Andriya, Moh. Muklis Sulaeman, and Andy Rachman. 2023. “Sustainable Digital Marketing Strategy for Long-Term Growth of MSMEs.” Journal of Contemporary Administration and Management (ADMAN) 1(3):180–86. doi: 10.61100/adman.v1i3.70.
Robbani, Teuku Muhammad Fauzan, and Madian Muhammad Mukhlis. 2024. “Development of Islamic Economy and Finance in Indonesia through KNEKS Structure in 2019-2024.” Jurnal Ar Ro’is Mandalika (Armada) 4(1):35–45. doi: 10.59613/armada.v4i1.2818.
Sayudin, Sayudin, Kartono Kartono, and Aang Curatman. 2023. “Increasing Business Effectiveness Through The Implementation Of An Integrated Digital Marketing Strategy.” Journal of World Science 2(11):1908–13. doi: 10.58344/jws.v2i11.478.
Sulistyaningsih, Elli, Wahyu Murti, and Cicih Ratnasih. 2024. “Analysis of E-Marketing Strategy and Business Innovation in Optimizing Improvement of Service Quality and Its Effect on MSME Income.” ADI Journal on Recent Innovation (AJRI) 5(2):155–67. doi: 10.34306/ajri.v5i2.1045.
Supriyanto, Achmad Sani, and Vivin Maharani Ekowati. 2020. “Spiritual Leadership and Islamic Organisational Citizenship Behaviour: Examining Mediation-Moderated Process.” International Journal of Innovation, Creativity and Change 13(3):166–85.
U.N, Khodjamkulov. 2020. “The Issue of Spiritual and Patriotic Education of Young Generation in the Scientific, Political and Literary Heritage of Central Asian Thinkers.” International Journal of Psychosocial Rehabilitation 24(5):6694–6701. doi: 10.37200/ijpr/v24i5/pr2020657.
Umam, Khoirul. 2025. Interview. Pamekasan, 20 April.
Wahyu, Eka, Hestya Budianto, Nindi Dwi, and Tetria Dewi. 2024. “The Role of Integrated Marketing Communications to Improving The Islamic Social Economy.” International Journal of Global Modern Research (IJGMR) 1(1):1–18. doi: 10.5281/zenodo.13311960.
Waqi’ah. 2025. Interview. Pamekasan, 12 Maret.
WIDIYANTO, ASFA. 2020. “Religion and Covid-19 in the Era of Post-Truth: The Case of Indonesia.” International Journal of Islamic Thought 18:1–12. doi: 10.24035/IJIT.18.2020.176.
Квасова, Людмила, Лариса Курбацька, and Денис Лозовий. 2023. “Developing a Marketing Strategy for Entering Foreign Markets.” Економіка Та Суспільство (55):623–26. doi: 10.32782/2524-0072/2023-55-101.
Downloads
Published
How to Cite
Issue
Section
Citation Check
License
Copyright (c) 2025 Nafilatun Khoirun Nisa', Fadllan Fadllan

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-ShareAlike 4.0 International License. In line with the license, authors are allowed to share and adapt the material. In addition, the material must be given appropriate credit, provided with a link to the license, and indicated if changes were made. If authors remix, transform or build upon the material, authors must distribute their contributions under the same license as the original.