ZUHROH, Imama; LIANA, Yuyuk; TEDJAUTAMA, Christina Natalia. The Effect of Viral Marketing, Celebrity Endorser, and Brand Awareness on Purchase Decisions for Skintific Products at STIE Malangkucecwara with Trust as an Intervening Variable. Al-Kharaj: Journal of Islamic Economic and Business, [S. l.], v. 8, n. 1, 2026. DOI: 10.24256/kharaj.v8i1.9840. Disponível em: https://ejournal.iainpalopo.ac.id/index.php/alkharaj/article/view/9840. Acesso em: 29 mar. 2026.