AFRINIA DEWI KUSMIARNI; PURWANTO; RIRIN ANDRIANA. The Dynamics of Skincare Purchasing Decisions: The Mediating Role of Brand Image in the Influence of Product Quality, Price Fairness, and Social Proof. Al-Kharaj: Journal of Islamic Economic and Business, [S. l.], v. 8, n. 3, 2026. DOI: 10.24256/kharaj.v8i3.10471. Disponível em: https://ejournal.iainpalopo.ac.id/index.php/alkharaj/article/view/10471. Acesso em: 8 jul. 2026.